First a short introduction to the concept of CSS:

It's basically a price or product comparison website with a bunch of merchants displaying their products & offers. That's where the name Comparison Shopping Services comes from.
Examples of CSS websites are:
pricerunner.com
shoppingbymoose.com

What is a CSS?
  • A price or product comparison website
  • Displays products & offers from multiple merchants
  • Links to the product on the merchant’s own website
  • You cannot purchase products directly on a CSS website
How does a CSS work?

Multiple merchants send their products & offers through a product feed to the CSS website.
The product feed contains information about the products such as title, price, description, url, images etc.
It's also possible for the CSS website to scrape product information from ecommerce websites without a product feed.
The product feed is usually in an xml or csv format. But it's also pretty common with content API.

The CSS product listing page

All products & offers are usually displayed on a listing page with filter and sorting options.
It gives the visitor the availability to find products from multiple merchants and also compare similar products & pricing.

Usually it also has a search bar to easily find matching products.

The CSS product page

When you click on a product from the product listing page you can either be linked directly to the product on a merchant's ecommerce website or you can land on a CSS product page.

Not all CSS websites has product pages, but it they do it will most likely look something like the image below.
The product is displayed with different merchants selling the same product.
In order to purchase the product you will be linked to the merchant's own ecommerce website.
Meaning even with product pages a CSS website is not an ecommerce with option to purchase directly on the website.

Some of our clients

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Technical solutions

We use a variety of third party and proprietary technical solutions to enhance our use of data to support your long term marketing goals.

Technical solutions

Social Connect gives you full control over who you wish to share your insights with. Your data, which includes Audience and Post insights, can only be accessed by brands you choose to connect with.
"We have seen an revenue increase that has blown our minds"

Mats Brass

CTO, Svenskabrasserier

Frequently Asked Questions

Can digital marketing help us achieve our business goals?

In most cases, yes! But let's talk and see if it would be a good fit for your business first.

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What phases in the customer journey do you work with?

We work with all phases of the customer journey, and they are all just as important. But our expertise lies in consideration and conversions.

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Do you play videogames?

Yes we do. "Last of us" is a favourite

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