White Label CSS for Google Shopping
Get a new revenue stream from your clients by offering your own white label CSS solution for Google shopping
Why agencies choose our White Label CSS
White label CSS lets agencies run Google Shopping ads under their own brand while turning CPC savings into a billable service.
All your clients' Google shopping ads will display "By Your Agency". Not Google or a third party.
This strengthens trust, authority, and long-term client retention.
Your clients benefit from lower CPC you charge a monthly CSS fee.
Bundle it into retainers or sell it as a standalone service. You own the margin.
We take care of Google approval, setup, domains, and onboarding.No downtime. No disruption for your clients.
The admin panel
Our Admin Panel is built to give you full visibility, control, and efficiency across Shopping ads, Merchant accounts, and performance data all under your white-label brand.
API connector to Google Merchant Center
Option to upload feeds manually
through XML or CSV
Unlimited users
Custom design
Country selector
Language selector
Automatic import and updates
The wordpress plugin
Our plugin eliminates the technical barrier by turning your existing WordPress site into a fully functional Comparison Shopping Service in minutes
Plug & Play Installation
Installs like any other WP plugin—get up and running instantly.
Smart Design Inheritance
Automatically reflects your site’s colors, fonts, and style for a seamless look.
API-Driven Product Sync
We handle the backend; the plugin fetches and updates product data automatically
Intuitive Shortcode
Place CSS search and product features exactly where you want them on your pages
Fully Google Compliant
Specifically built to meet Google's requirements for a functional comparison site.
Quickly see how our White Label CSS stacks up and why it’s often the best choice for agencies and multi-client operations.
Run a fully branded CSS experience under your agency name.
We handle the underlying infrastructure, approvals, and ongoing maintenance so you don’t have to build or operate CSS technology yourself.
Your White Label CSS runs on infrastructure approved and operated by a certified Google CSS Partner. You get the badge, credibility, and compliance without carrying the responsibility alone.
Policy changes, technical requirements, and CSS updates are handled by us. Your agency stays compliant without constant monitoring or manual intervention.
You get direct access to CSS experts who understand agency setups, client migrations, and scaling challenges.
Running White Label CSS means your agency becomes the visible brand but the underlying technology must still meet Google’s strict requirements.
Moose is a certified Google Comparison Shopping partner and works closely with leading platforms in feed management, tracking, and commerce infrastructure.
This means you get full branding control without taking technical, compliance, or policy risk.
Also save up to 20% that typically goes to Google when using their default CSS service, and allocate the entire amount towards bidding auctions, resulting in more auctions won with the same budget.
This, in turn, leads to increased impressions, clicks, and sales
Expose your brand two times in the same ad and drive free traffic to your own CSS page from clicks on the “By your brand” part in the ad.
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Perfect for Agencies
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Best for Agencies & Affilliate
Contact us for a short intro to how our White Label CSS solutions works
We'll setup your custom CSS website and handle all applications
We make sure your team is ready to add your webshops and handle your clients
We offer free support for your team whenever needed
Ask for Thomas, he is very friendly.
+46 735 441 229
A comparison shopping website or a CSS website shows offers from multiple merchants to give the visitor the best option for each product or product category.
As a Google CSS partner the CSS website is also connected with Google to serve shopping ads.
To show your products on Google shopping you need to use a CSS. You can use the default Google CSS or you can use a CSS partner. Either way the CSS brand will show at the bottom of your Google shopping ads. For example "By Google" or "By Moose".
White Label CSS means your own brand will show on Google shopping instead!
We build and host your shopping comparison website filled with your shops.
Book a demo or contact us for a short introduction to the setup process.
Your White Label CSS will be active in 1-2 weeks or shorter.
Your agency will have admin access to Google CSS Center and your comparison shopping website to add, edit and remove your clients from using your CSS.
This means you are always in full control over your CSS and your clients.
Does it cost anything for my clients?
Not by default!
It's up to you if you want to charge your clients and you will handle invoicing completely separate . The recommended price is around €40-50/month per shop.
We charge a onetime setup cost (€599) for building the CSS website and handling all the applications. This also includes an onboarding process for your team.
After the onboarding is complete we charge monthly for hosting the CSS website. The subscription starts at €99/month depending on the number of Google Merchant Centers connected.
Email support, all available countries and unlimited products per shop are included in the pricing.
Please contact us for a price estimation.
